The Art and Craft of Speechwriting (talk)This is a one hour talk that brings together Lucinda's wealth of speechwriting experience and know-how, condensing it into an entertaining and illuminating guide to the modern art and craft of writing speeches.
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The New Rules of Speechwriting (talk)The age old rules of speechwriting have changed. We need new rules for an era of universal audiences, disrespect for experts, and personal brands. Lucinda gives an entertaining and pragmatic guide to speechwriting success in the new era.
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Speechwriting workshop (one day)This one day workshop is an indispensable guide to modern speechwriting. It takes small groups of participants from the basics of human psychology and speechwriting, through the drafting process, up to editing, delivery and maximising the use of the speech. Delivered recently to diplomats at the Australian Embassy in Beijing.
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